The Impact Pack
The Impact Pack is a card deck created in dialogue with documentary filmmakers, journalists, interactive producers and other media makers.
* * * ORDER CARDS HERE * * *
Digital Impact Pack
In 2022, we launched a free digital version of our Impact Pack as a template in Miro. This allows teachers, funders, makers and strategists to break out the deck anytime for their work once they have registered with the platform.
With our “How Do We Pay for This Suit,” the deck also serves as a tool for financial forecasting for media makers, allowing them to think through business models and revenue sources.
Please reach out cards@dotconnectorstudio.com with any questions or comments.
Jessica’s presentation was important to our community and we deeply appreciate her expertise. The workshop with the Impact Deck was informative and inspirational.”
—DJ Johnson, Associate Professor of Cinema Division of Media Arts & Practice, University of Southern California”
A tool for thinking, creating, and assessing
The Impact Pack has been making its way around the globe—from the Netherlands, to Saudi Arabia, to Jakarta and points beyond. Wherever you are, it can help you think through your goals, weigh the merits of various platforms, and define your relationships with audiences. We hope you use the deck to:
Prototype your media engagement strategy
Tell or iterate your impact story
Teach students how to plan a media strategy
Train team members to collaborate
Set up focus groups with audience members
Prototype your own media engagement strategy
Get feedback from partners and users
Liza Gross of the Solutions Journalism Network presents the deck in Colombia.
Instructions and more information
Impact Pack v 3.0 instructions:
Downloadable version (pdf): 8.5″ x 14″ or 11″ x 17″
Impact Pack v 2.0 instructions
How do we pay for it? instructions here.
Check out some examples of DCS’s engagement models here.